Choosing a Template for Business: Comparison of Types and Selection Criteria

Template choice determines the first impression of your site. For GEO visibility, not just colors matter but HTML structure: h1-h3 headings, clean DOM, load speed. GitHub CMS offers AI-optimized templates: minimal HTML, content priority over design, TTFB ≤200ms.

Template Types

Type	For
Landing	Product pages, SaaS, services
Blog	Content marketing, SEO, GEO
Shop	Selling digital goods
Portfolio	Visual projects, case studies